Where Creativity Grows

This 100-foot-long (1200 sq ft!) mural lives on the side of @b3creativeagency’s new home in the heart of downtown Jackson, TN — and is a love letter to this city, its history, its people, and its landscape.

The design weaves together elements that reflect Jackson’s rich cultural identity — from iconic local architecture to deep agricultural roots, to its well known music legacy. The arches that bookend the mural were inspired by our beautiful mid-century modern public library — and act like visual parentheses to this whole story.

You’ll find sunflowers, corn stalks, soybean leaves, and crimson clover (yes, like the song!) — all nods to Tennessee’s farming heritage and the land that sustains us. The crimson clover, in particular, is a symbol of growth, resilience, and preparation — a cover crop that enriches the soil for what's to come.

There are musical instruments tucked throughout the mural, and a very special nod to Carl Perkins — his iconic glasses appear front and center, honoring both Jackson’s music scene and the building’s former life as Muller Optical.

You’ll also spot three lightning bolts — blue, yellow, and pink — scattered throughout the piece. They’re a symbolic (and slightly electric!) nod to @b3creativeagency’s brand and their creative spark. One of the most fun moments of this process was a group brainstorming session with the B3 team — ideas flew, and this mural wouldn’t be what it is without their energy and openness.

A moon quietly balances out all the sun-filled moments, reminding us that growth happens in the quiet, too.

This was the most fun I’ve ever had making art. Working on a scale like this is wild, challenging, and exhilarating. Thank you to @b3creativeagency for trusting my vision, and to the Jackson community for being so kind, encouraging, and proud of this city we all love.